Finally, you have an easy and cool way to be able to measure the beasts you catch all the way up to 60 inches!

This flexible Beast Mode Bump Ruler can easily travel with you on your most extreme adventures out on the water so that you can accurately measure the beasts that you catch even if they are 5 ft long.

It's made from high quality PVC material, so it easily rolls up into a form that you can store in your tackle bag, boat, kayak, truck, or even your pocket.

It of course can get wet and take a lot of abuse without tearing or smearing.